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Franchise Recruitment Process and Timeline
Posted : 2007
 

Note: Timelines are suggestions except in stage 4 where the Franchise Act 1998 makes specific reference to timing relating to signing of the Franchise Agreement. The Franchise process involves 2 parties and hence has to deal with the relative seriousness of parties involved and of commercial interests.

 
Stage  Objectives Franchisor Obligations “Franchisee” Obligations  Timeline

1 – Exploration
 

1.Get acquainted / explore feasibility of a Franchise relationship
2. Visit the outlets
3. No confidential info released

1. Give Franchise application form
2. Give format requirement for Brief market survey

1. Complete Franchise Application form
2. Research and prepare Brief market survey
3. Complete HR evaluation

2 weeks

2 – Business Planning and Proposal  

Build a Business Case for the Franchise in a Desired Location

 1. Indicative Financial performance of model outlet
2. Release Main terms of franchise
3. Build business plan for location ( if identified)

1. Sign a confidentiality undertaking
2. Build Business plan for location

2 weeks
 

3- Letter of Intent/ Payment of Deposit  


 

1. Review Heads of Agreement of Franchise Agreement
2. Sign letter of intent
3. Would be Franchisee to pay a deposit of X, Part of which is refundable

1. Provide Heads of Agreement
2. Provide letter of intent to purchase Franchise
3. Collect a Deposit of X

1. To review n agree to Heads of agreement
2. To sign Letter of intent
3. Pay a deposit for Franchise

Signing
Payment

4. Post Letter of intent



 

1. Review Actual franchising agreement
2. Go thru pre-opening plan
3. Determine location within 90 days of signing letter of intent

1.Provide Franchise Agreement/ discuss/ agree
2. Assist franchisee to find suitable location

1. Read/ discuss/ agree/ sign Franchise Agreement
2. Incorporate Ltd Co. with min share Cap of 100k
3. Propose/ discuss/ signup site within 90days of signing letter of intent

(2 weeks)
Franchisee must have FA 10days before signing

Note: cooling off period of min 7 working days post signature of Franchise agreement.

5. Signing of lease for Location


 

1. Ensure Franchise Agreement Signed
2. Ensure conditions precedent are met
3. Collect balance of franchise amt
4. Begin Pre Opening plan

 1. Plan Pre opening process and schedule- outlet specs
2. Issue Operation Manual
3. EXECUTE Training Programme OR TERMINATE FRANCHISEE

1.Pay balance of Franchise amt
2. Identify key personnel for training
3.Mandatory- Training.
4.Execute Renovation Plan for Location

90 days from stage 4

 
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